Revolutionising how brands connect with consumers

We’re All About Digital Advertising

Sparcmedia is an insight-driven digital advertising company with roots in the programmatic space since 2009. Being part of the Pureprofile group means that we are strongly positioned to capitalise on the convergence of data, media, insights and technology to revolutionise how brands connect with consumers.

Our People

The team at Sparcmedia love everything digital, advertising and technology. This passion resonates in how we work together with our clients to drive change and build their businesses.

Find out more about our culture or join the team.

Our Global Footprint


Sparcmedia, part of the Pureprofile Group, is a global company headquartered in Sydney, Australia. The Pureprofile group is present in Australia, New Zealand, United Kingdom, Greece, Poland, United States and India. We employ more than 230 people worldwide.

Sparcmedia Group Locations

Meet The Pureprofile Group

The Pureprofile group delivers a suite of targeted, insight led and outcome-based marketing solutions.

Pureprofile Logo

Pureprofile collects deep profiles of consumers and provides clients with the ability to segment and target niche customer segments and engage with them.

Cohort Logo

Cohort uses digital marketing platforms, combined with old-fashioned service to help brands connect with consenting consumers in a transparent, privacy compliant manner.

AdSparc Logo

AdSparc helps to maximise ad revenue through programmatic yield optimisation. Through deep profiling AdSparc helps publishers gain meaningful insights and build valuable audience segments.

Bidobo Logo

Bidobo is a full stack display and video marketplace helping demand and supply partners maximise yield across desktop, mobile web and in-app inventory.