SPARC PROGRAMMATIC

 

 

USE CAPTIVATE, ANYSCREEN AND PURSUIT TO FUEL YOUR NEXT DIGITAL CAMPAIGN

 

Our digital strategies incorporate a mixture of media channels and solutions, all working together to drive advertising effectiveness.

 

 

Sparc Captivate

 
Create meaningful messages with Captivate so your ads don’t go unnoticed.
 
Build awareness for your brand with Captivate, created to capture the attention of your audience.
 
Perfect for burst campaigns wanting that extra oomph, product launches and for those early days when building your brand. 
 

Sparc Anyscreen 

 
Reach your customers when they are most engaged with their devices.

With Anyscreen you can prospect or sync your campaign with your customer’s day.


So that you can reach your audience across multiple devices, anytime and anywhere. 

 

Sparc Pursuit

 

Even the best customers need a little convincing!

 
Pursuit is our ’always-on’ performance solution built to chase the sale, acquire the customer or generate the lead.
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CAPTIVATE, ANYSCREEN AND PURSUIT - ALL YOU NEED

 

Insights-driven. We uncover your most valuable customers using insights derived from the programmatically bought media activity. We then pass those insights onto you so that you can better understand your customers.

 

Higher ROI. We optimise your media spends towards the highest performing channels and constantly review this to ensure you receive the best ROI possible.

 

Customer journey. We engage your customers throughout the sales funnel by incorporating tailored strategies for every stage of the journey.

 

Always learning. We fine-tune our strategies based on the insights derived from all campaigns we run at Sparcmedia. This means that you are in constant benefit from the learnings of our success.

 

Latest offerings. We constantly incorporate new media channels and solutions to our offering providing you access to the latest technology, often before it is available to the general market.

CAPTIVATE

 

Created to build awareness for your brand using high impact creatives, rich media, video, social media and premium inventory. 

 
 

In-banner video ad

 

In-banner video ad

 
 
 
 
 
 

In-line billboard rich media ad

 

In-line billboard rich media ad

 
 
 
 
 
 
 

In-app rich media ad

 

In-app rich media ad

 
 

 

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ANYSCREEN

 

Amplify your media activity by reaching your customers across multiple devices at the right place and the right time of the day, and by incorporating tactics like TV syncing and geo-targeting. 

 
 
 
 
 
 
anyscreen mobile
 
 
 
 
 
 
anscreen laptop
 
 
 
 
 
 anyscreen tv
 
 anyscreen outdoor
 

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PURSUIT

 

We use precision targeting, tailored creative, A/B testing and retargeting to drive sales, leads or acquisitions for your business, 365 days a year.

 
 
 retargeting
 
 
Programmatic display and social across desktop and mobile using tailored creatives.
 
 
 retargeting 2
 
 
 
Custom landing page to capture the lead or generate the sale. 
 retargeting 3
 
 
 If they do not convert we retarget them with a custom offer.
 
 
retargeting 4
 
 
 
Direct them to a landing page with a custom offer.
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WHAT SPARC PROGRAMMATIC HAS TO OFFER

  • Unparalleled reach with access to over 30 buying platforms
  • Access to premium and real-time bidding inventory
  • Access to channels including programmatic display, rich media, mobile, social, video, tv and outdoor digital
  • All media bought using data
  • Ability to overlay third-party data
  • Dedicated account manager
  • Creative services
  • Ad serving solutions
  • Media activity and audience insights presented in your Sparc Insights dashboard
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